Customizing Imported Demos
Customizing Imported Demos
After installing a 1-Click Demo, the next step is customization. Every demo is designed to provide a strong starting point, but it should be personalized to match your business, branding, services, products, and marketing goals.
The goal is simple:
Turn a demo into your marketing system.
Why Customization Matters
Demos are designed to save time, but they are not intended to be published exactly as installed.
Most demos include:
Sample Content
Placeholder Images
Example Services
Demo Contact Information
Sample Offers
Customizing these elements helps ensure the demo accurately represents your business.
What Should Be Customized?
Most businesses should review and customize:
Business Information
Branding
Images
Landing Pages
Funnels
Forms
SEO Settings
Marketing Assets
Contact Information
The more personalized the demo becomes, the more effective it will be.
Start With Your Business Profile
Before editing pages, review your Business Profile.
Verify:
Business Name
Phone Number
Email Address
Website
Address
Social Media Links
Many demos pull information from the Business Profile automatically.
Updating this information first can save time later.
Update Your Branding
One of the first tasks should be updating your branding.
Examples include:
Logo
Replace the demo logo with your company logo.
Colors
Apply your brand colors.
Typography
Adjust fonts if desired.
Images
Replace demo images with your own.
Brand consistency helps create a more professional appearance.
Updating Landing Pages
Landing Pages are often the most visible part of a demo.
Review and customize:
Headlines
Subheadings
Content
Images
Calls-To-Action
Contact Information
Every landing page should reflect your business and goals.
Customizing Headlines
Headlines are one of the most important conversion elements.
Example:
Demo Headline:
Professional Roofing Services
Customized Headline:
Emergency Roof Repair in Chicago – Fast Response and Free Estimates
Specific headlines often perform better than generic headlines.
Updating Calls-To-Action
Calls-To-Action should match your business objectives.
Examples:
Request a Quote
Schedule a Consultation
Book an Appointment
Contact Us Today
Get a Free Estimate
Strong CTAs encourage visitors to take action.
Replacing Demo Images
Most demos include stock or placeholder images.
Replace these with:
Company Photos
Team Photos
Product Images
Project Images
Branded Graphics
Authentic images often improve trust and conversions.
Editing Service Pages
If the demo includes service pages:
Review:
Services Offered
Service Descriptions
Pricing Information
Service Areas
Replace demo content with accurate business information.
Customizing Funnels
Funnels should be reviewed carefully before publishing.
Examples include:
Funnel Steps
Lead Forms
Questions
Routing Logic
Thank You Pages
The Funnel Builder allows complete customization of each step.
Reviewing Funnel Messaging
Every funnel should reflect your business goals.
Examples:
Lead Funnel
Focus on lead capture.
Appointment Funnel
Focus on scheduling.
Sales Funnel
Focus on purchases.
Adjust messaging to match the desired outcome.
Updating Forms
Forms are critical to lead generation.
Review:
Form Fields
Required Fields
Notifications
CRM Integration
Only collect information that is necessary.
Testing Form Submission
Always test forms before publishing.
Verify:
✓ Form Submission
✓ Email Notifications
✓ CRM Lead Creation
✓ Thank You Pages
A broken form can result in lost opportunities.
Customizing Marketing Assets
Some demos include marketing assets such as:
Smart Ads
Email Campaigns
Promotional Pages
Review all assets before launching campaigns.
Updating Email Campaigns
If email sequences are included:
Review:
Subject Lines
Email Content
Business Information
Links
Offers
Never send demo content without reviewing it first.
Reviewing CRM Workflows
Some demos include CRM configurations.
Examples include:
Lead Pipelines
Follow-Up Tasks
Lead Statuses
Contact Categories
Adjust these settings to fit your sales process.
Updating SEO Settings
Every imported demo should be reviewed for SEO.
Examples include:
Page Titles
Replace generic titles.
Meta Descriptions
Create unique descriptions.
Keywords
Use keywords relevant to your business.
Schema
Verify appropriate schema settings.
The WPMP SEO Engine can assist with optimization.
Updating Dynamic Content
Some demos use dynamic content from your Business Profile.
Examples include:
Business Name
Phone Number
Email Address
Website
Social Links
Verify that dynamic information displays correctly.
Customizing Ecommerce Demos
Ecommerce demos often require additional customization.
Review:
Products
Categories
Collections
Offers
Promotions
Ensure demo products are replaced with actual store data.
Customizing Asset Generator Demos
Asset Generator demos may contain sample products and assets.
Review:
Generated Landing Pages
Generated Funnels
Generated Ads
Generated Campaigns
Replace demo examples with your own products and services.
Customizing Marketing Manager Tasks
Some demos may include sample tasks.
Review and update:
Priorities
Deadlines
Activities
Marketing Goals
This helps align the system with your business objectives.
Customizing Automation Workflows
If automation workflows are included:
Review:
Triggers
Actions
Notifications
CRM Updates
Verify that automations match your intended process.
Testing Before Publishing
Before going live:
✓ Review All Pages
✓ Review Funnels
✓ Review Forms
✓ Review CRM Connections
✓ Review Email Campaigns
✓ Review SEO Settings
✓ Review Automations
Testing helps prevent issues after launch.
Common Customization Mistakes
Avoid:
Publishing Demo Content
Replace all placeholder content.
Ignoring Branding
Update logos, colors, and images.
Forgetting Contact Information
Verify phone numbers and email addresses.
Skipping Funnel Testing
Test every step.
Ignoring SEO
Review titles, descriptions, and keywords.
Leaving Sample Products
Remove demo products and offers.
These issues can create confusion and reduce effectiveness.
Best Practices
For the best results:
✓ Complete your Business Profile first
✓ Update branding early
✓ Replace all placeholder content
✓ Customize calls-to-action
✓ Test everything before launch
✓ Optimize SEO settings
✓ Review automation workflows
✓ Publish only after a full review
These practices help create a professional and effective marketing system.
Connected WP Marketing Pro Features
Imported demos may connect directly with:
Landing Page Builder
Funnel Builder
Marketing Plan Generator
Marketing Manager
WPMP CRM
Email Marketing
SEO Engine
Ecommerce Engine
Asset Generator
Automation Engine
Customizing these connections helps ensure the entire system works together.
The Bigger Vision
1-Click Demos are designed to eliminate the hardest part of marketing software:
Starting from nothing.
Install Demo
↓
Customize
↓
Personalize
↓
Optimize
↓
Launch
↓
Generate Leads
↓
Grow
The purpose of customization is to transform a generic marketing framework into a system built specifically for your business.
Next Steps
Now that you understand how to customize imported demos, continue to:
Using Demos With Funnels, Landing Pages, and Marketing Plans
to learn how demos connect to the broader WP Marketing Pro ecosystem and how they can accelerate your marketing strategy.